Must-Have Website Pages for Any Small Business

Wiki Article

If you're running a small business, having a website isn’t just a nice bonus—it’s something you really need. It lets people find you, learn about what you do, and even trust you before they’ve met you. Whether you’re just starting or have been around for a while, making sure the key parts of your website are in place can make a big difference. At duckwebdesign, we’ve seen how the right pages can help a small business feel much bigger (in a good way).

So, what are the must-have pages every small business website should include? Let's break it down in a simple way.

1. Home Page
This is often the first page people see. It should quickly let visitors know who you are and what your business is about. Keep it clear and friendly. A short message about what you do and links to your other main pages are great to include here.

2. About Page
People like knowing who they’re doing business with. Share your story, how the business started, and what you care about. This helps build a connection and shows that there are real people behind the company.

3. Services or Products Page
This is where you explain what you offer. Keep things simple and easy to understand. If you can, add photos or short descriptions. Try to answer common questions your customers might have about your services or products.

4. Contact Page
Make it easy for people to reach you. Include an email, phone number, address (if you have a physical location), and maybe a simple contact form. A map can also help if people need directions.

5. Frequently Asked Questions (FAQ)
This page can save time for both you and your customers. Include common questions you get and clear, honest answers. It shows you’re ready to help and understand what people need to know.

6. Testimonials or Reviews Page
Positive feedback builds trust. If you have happy customers, ask if they’d be okay with you sharing their comments. Real words from real people help new visitors feel more confident about choosing your business.

7. Privacy Policy Page
Especially if you collect customer info like emails or payment details, having a privacy policy helps people feel more secure. Even a short, clear version is better than nothing.

With these basic pages, your website will feel more complete and useful. It doesn’t have to be complicated—just honest, helpful, and easy to use.